VIP tiers and referrals

Setting up VIP tiers

Reward your best customers automatically as their lifetime points move them up tiers.

VIP tiers reward your best customers with better earning rates, tier-only rewards, and status recognition. As customers earn more points, they automatically move up through your tiers.

Where to find it

Switch tiers on in Program Setup → VIP Tiers → Enable VIP tier system, then build them on the VIP Tiers page of the Miko app.

How to set it up

  1. Turn tiers on

    In Program Setup, switch on Enable VIP tier system and set the Tier maintenance period (months).

  2. Create your tiers

    Open VIP Tiers. Choose Create Default Tiers for Bronze, Silver, Gold and Platinum, or Add Custom Tier to build your own.

  3. Set each tier

    Name each tier, set the Minimum Lifetime Points threshold, and configure the Points Multiplier and tier colour.

  4. Lock rewards to a tier (optional)

    On Rewards, set a Tier requirement on any reward that only higher tiers should redeem.

Options

Creating your tier structure

A common starting structure (the app’s default tiers):

TierRequirementEarn MultiplierPerks Example
Bronze0+ points1× (base rate)Standard rewards
Silver500+ points1.25×Free shipping rewards
Gold1,500+ points1.5×Tier-only rewards
Platinum5,000+ points2×Your best rewards

Tier qualification methods

Customers qualify into tiers on one measure:

  • Total points earned (lifetime, including redeemed points)

A member sits in the highest tier whose threshold their lifetime points have reached. Spending points never reduces lifetime points, so redeeming a reward never moves anyone down. Set up tiers under Miko App → VIP Tiers → Add Custom Tier. Name each tier, set the threshold, and configure the earn multiplier.

Tier progression is automatic

When a customer’s lifetime points cross a tier threshold, they’re upgraded automatically. They receive a notification if you’ve set up tier upgrade emails with the Loyalty tier changed trigger in Shopify Flow. No manual action needed from you or your team.

Example

With the default tiers, a customer who has earned 1,600 lifetime points is in Gold and earns 1.5× points on every order. Buying $100 at 1 point per $1 earns them 150 points instead of 100.

Plan required


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